brand identity, packaging

The Soci packaging identity was borne from the heady mix of flavour, fragrance and the magic of tropical Indian forests. A curious distillation of hand picked botanicals; a drink that transports you into another realm.

The packaging, much like the gin is designed to transport you into a magical realm, a unique Indian adventure. A tropical forest redolent with the smell of wet earth and of wild peppers and cinnamon and juniper; marigolds and champa. Where deer fly and butterflies cavort with fish; turtles lie languid after eating lotus stems…