BIS pre-primary
graphics, wayfinding
Introducing Pre-Primary kids to the concept of Signage, through the age old tradition of story-telling. A design response most suited to the cognitive development of this age-group.
The extention of the senior schools wayfinding signage to Bombay International’s pre-primary areas gave us a great insight into the world of children, and forced us to reach into our own childhood memories.
Most children at this age are not really reading, and de-coding graphic languages is also a challenge, so it was imperative that the signage systems for their areas be visually expansive, engaging and memorable.
The design team at rgd looked at the storybook for inspiration. And researched what children respond too most keenly. We found that children are naturally drawn to animals.
4 key IB learner profiles were provided to us by the faculty, one for each classroom. We matched animals that featured similar characteristics, and built narratives around each animal, exploring the traits that were most significant.
Whilst application on signage was simple and graphic, life-size wall murals within the classrooms expanded the narrative and creatively explored their habitats.
Most children at this age are not really reading, so it was imperative that the signage systems for their areas be visually expansive, engaging and memorable.
4 key IB learner profiles, one for each classroom were matched to animals that featured similar characteristics. The rgd team built narratives around each animal, exploring the traits that were most significant.
Whilst application on signage was simple and graphic, life-size wall murals within the classrooms creatively explored their habitats- a resounding success that led to many show and tell sessions in school.
We carried forward the animal motif and developed additional graphics for their classrooms, that introduced them to basic concepts in fun and engaging ways.
